You may have noticed my website domain changed! Last year I changed my logo and brand name (to The Blissful & Fit Chef) to this awesome cartoon (it totally looks like me right?!) to incorporate the fitness side of my biz into my brand. But for some reason I was having trouble changing over my website and social media since I had been “The Blissful Chef” for so long. I guess I was having attachment issues!! And change is scary, amiright?!
I also thought I would lose people. When you’ve had the same domain and social media for 8+ years and have built your whole business around a name or symbol it can be frightening to change that. In hindsight, it might not have been the smartest idea to choose a brand that isn’t just me. So after many years expanding my brand to include fitness I’m not just the blissful chef anymore!
I am however just me: Christy Morgan.
My business encompasses many things, both food and fitness related, and is built on the mission and passion of helping others. I never wanted my business to be about “me”, which is why I created a brand, symbol, or moniker that people would remember. As I’ve said in all my public speaking engagements, being vegan and helping others has brought me so much bliss, hence the name of my brand. Now that I have the fitness component in my life I’ve experienced more bliss than I can imagine possible! And I’m excited that I’ve been able to share that journey with all of you.
If you’ve been following this space for awhile you know that I haven’t been playing the part of “chef” as much. I rarely post recipes anymore and I’m not working on a new cookbook (even though people keep asking!). I’ve thrown myself into creating a magazine that empowers women to be the best version of themselves and allows them to define themselves however they see fit. I don’t see the point in publishing a book when I can create and publish useful, relevant, and timeless content every 3 months through Definition Magazine.
So if you’ve been waiting patiently for me to create a new book, please subscribe to Definition. Every issue includes up to 100 pages of (almost) ad-free content you can use. A book might have 200 pages and is a snapshot in time. Through a magazine I can give you triple the content at the same price. It really is incredible what we’ve created and I’m practically giving it away. Just take a look at last year’s issues and you will see what I’m talking about. Next to Blissful Bites and my online wellness program, it’s my greatest, proudest achievement.
There’s a lot of cool stuff on my horizon. First up is Vegetarian Summerfest where I’ll be giving two lectures and teaching bootcamp classes. Then I’ll be heading to India in September to get my yoga teacher certification. When I return I’ll head straight to Mexico to lead the 2nd Annual Blissed Out Yoga & Wellness Retreat (there’s still space and you can save $100), then my plan to move to Portland will happen at the end of the year. Throughout all this excitement I’ll be working on Definition and figuring out how to take it to newsstands next year.
If you have any of my other social media links saved you might change them. Hugs and thanks for all your support in this transition to my true, authentic self! <3
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